MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (2024)

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore

NEWYORK, March 28, 2024 /PRNewswire/ -- OnMarch 23rd, globallifestyle brand MINISO opened a vibrant new pop-up in Times Square,New York, the brand's secondlocation in the iconic shopping district. Located next to theDisney Store at 1540 Broadway, NewYork, the new pop-up is a cuddly and cozy IP-paradise thatwill be open for a year, bringing MINISO's design-led, affordableand adorable products to long-time fans and first-timeshoppers.

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (1)

In May 2023, MINISO opened itsfirst Times Square global flagship store with huge success, quicklyestablishing itself as a favorite for locals and tourists alike.The new pop-up stands out as a plushie and IP-heaven, filled withlovable plushies, toys and lifestyle products, with IPcollaboration ranges such as Sanrio, Snoopy, Winnie the Pooh, andMinions. With an eye-catching storefront featuring Disney's Lilo& Stitch-favorite Angel, and a perfect pink plush traincarriage interior, the store creates a soft and warm atmospherethat oozes the brand's joyful outlook.

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (2)

"We're thrilled to be opening this new pop-up in Times Square,"said Tyrone Li, MINISO US GeneralManager. "Our flagship store here has been a massive hit, breakingnumerous brand records and proving a popular addition for MINISOjoy-seekers. This new pop-up is a playful and innovativereimagining of our 'Joy Philosophy' that highlights our outstandingrange of IP products and is sure to add even more energy to thisbuzzing location."

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (3)

Despite only being open for 3 weeks, the pop-up already recordedsignificant sales figures during its initial soft opening period inearly March, achieving a highest sales per square-foot record amongall the US stores, with sales performance ranking in the TOP 3.

In line with its ongoing strategy to become a global lifestylesuper brand, MINISO is continuing to pursue rapid expansion, in theUS and around the world. In December2023, MINISO achieved its milestone 100th storeopening in the US, with stores nationwide now totaling 120 acrossmore than 20 states. Targeting more prime and strategic locations,the brand hopes to bring its "Joy Philosophy" to consumers in evenmore US cities.

About MINISO

MINISO Group is a global lifestyle brand offering a variety ofdesign-led lifestyle products. The Company serves consumersprimarily through its large network of MINISO stores, and promotesa relaxing, treasure-hunting and engaging shopping experience fullof delightful surprises that appeals to all demographics.Aesthetically pleasing design, quality and affordability are at thecore of every product in MINISO's wide product portfolio, and theCompany continually and frequently rolls out products with thesequalities. Since the opening of its first storeinChinain 2013, the Company has built its flagshipbrand "MINISO" as a globally recognized retail brand andestablished a massive store network worldwide.

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (4)View original content to downloadmultimedia:https://www.prnewswire.com/news-releases/miniso-opens-new-times-square-pop-up-an-ip-paradise-with-cuddly-plushies-galore-302102499.html

SOURCE Miniso Group

MINISO Opens New Times Square Pop-Up, an IP-Paradise with Cuddly Plushies Galore (5)

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Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM 6-K\n\n\n\nREPORT OF FOREIGN PRIVATE ISSUER\n\nPURSUANT TO RULE 13a-16 OR 15d-16...","one_line_short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM 6-K\n\n\n\nREPORT OF FOREIGN...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93462205\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1710151457,"date":"Mon Mar 11, 2024 ","time":"6:04 AM (3 weeks ago)","full_date":"March 11, 2024 6:04 AM","post_time":"March 11 2024","article_id":93462205,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN PRIVATE ISSUER\n\nPURSUANT TO RULE 13a-16 OR 15d-16...","one_line_short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93388000\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1709206317,"date":"Thu Feb 29, 2024 ","time":"6:31 AM (4 weeks ago)","full_date":"February 29, 2024 6:31 AM","post_time":"February 29 2024","article_id":93388000,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"MINISO Group Will Report December Quarter 2023 Financial Results on March 12, 2024","short_text":" MINISO Group Will Report December Quarter 2023 Financial Results on March 12, 2024\nPR Newswire\nGUANGZHOU, China, Feb. 29, 2024 GUANGZHOU, China, Feb. 29, 2024 \/PRNewswire\/ --\u00a0MINISO Group Holding...","one_line_short_text":" MINISO Group Will Report December Quarter 2023 Financial Results on March 12, 2024\nPR Newswire\nGUANGZHOU, China, Feb. 29, 2024 GUANGZHOU, China...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93386754\/miniso-group-will-report-december-quarter-2023-fin","source":"PR Newswire (US)","source_logo":"\/common\/images\/news-sources\/prnus.png","tags":[],"timestamp":1709200080,"date":"Thu Feb 29, 2024 ","time":"4:48 AM (4 weeks ago)","full_date":"February 29, 2024 4:48 AM","post_time":"February 29 2024","article_id":93386754,"source_id":"prnus","media_url":null,"press_release":true},{"headline":"Form 6-K - 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Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN PRIVATE ISSUER\n\nPURSUANT TO RULE 13a-16 OR 15d-16...","one_line_short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93176200\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1706710859,"date":"Wed Jan 31, 2024 ","time":"9:20 AM (2 months ago)","full_date":"January 31, 2024 9:20 AM","post_time":"January 31 2024","article_id":93176200,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN PRIVATE ISSUER\n\nPURSUANT TO RULE 13a-16 OR 15d-16...","one_line_short_text":"\n\n \n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93155297\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1706527678,"date":"Mon Jan 29, 2024 ","time":"6:27 AM (2 months ago)","full_date":"January 29, 2024 6:27 AM","post_time":"January 29 2024","article_id":93155297,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN PRIVATE ISSUER\n\nPURSUANT TO RULE 13a-16 OR...","one_line_short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE COMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93136876\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1706180514,"date":"Thu Jan 25, 2024 ","time":"6:01 AM (2 months ago)","full_date":"January 25, 2024 6:01 AM","post_time":"January 25 2024","article_id":93136876,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16]","short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE\nCOMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN PRIVATE\nISSUER\n\nPURSUANT TO RULE 13a-16\nOR 15d-16...","one_line_short_text":" \n\n\n\nUNITED STATES\n\nSECURITIES AND EXCHANGE\nCOMMISSION\n\nWASHINGTON, D.C. 20549\n\n\n\nFORM6-K\n\n\n\nREPORT OF FOREIGN...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93062566\/form-6-k-report-of-foreign-issuer-rules-13a-16","source":"Edgar (US Regulatory)","source_logo":"\/common\/images\/news-sources\/edgar2.png","tags":["REGULATORY"],"timestamp":1705489451,"date":"Wed Jan 17, 2024 ","time":"6:04 AM (2 months ago)","full_date":"January 17, 2024 6:04 AM","post_time":"January 17 2024","article_id":93062566,"source_id":"edgar2","media_url":null,"press_release":true},{"headline":"MINISO Announces Change of Fiscal Year End","short_text":" MINISO Announces Change of Fiscal Year End\nPR Newswire\nGUANGZHOU, China, Jan. 16, 2024 GUANGZHOU, China, Jan. 16, 2024 \/PRNewswire\/ -- MINISO Group Holding Limited (NYSE: MNSO; HKEX: 9896...","one_line_short_text":" MINISO Announces Change of Fiscal Year End\nPR Newswire\nGUANGZHOU, China, Jan. 16, 2024 GUANGZHOU, China, Jan. 16, 2024 \/PRNewswire\/ -- MINISO...","link":"https:\/\/ih.advfn.com\/stock-market\/NYSE\/miniso-MNSO\/stock-news\/93056313\/miniso-announces-change-of-fiscal-year-end","source":"PR Newswire (US)","source_logo":"\/common\/images\/news-sources\/prnus.png","tags":[],"timestamp":1705466400,"date":"Tue Jan 16, 2024 ","time":"11:40 PM (2 months ago)","full_date":"January 16, 2024 11:40 PM","post_time":"January 16 2024","article_id":93056313,"source_id":"prnus","media_url":null,"press_release":true}],"Preferred Contributors": ""}},created: function () {this.loaded = true;Vue.nextTick(function(){});}});});

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